Marketing and advertising budgets are on the rise all the time. This era of ever-changing promotional channels necessitates a wider range of approaches when it comes to marketing both to other businesses or directly to consumers (B2B or B2C). When comparing B2B v B2C marketing in 2025, it’s important to understand how the two approaches are fundamentally different. This blog will break down...
Categories, unlike tags, can have a hierarchy. You might have a Jazz category, and under that have children categories for Bebop and Big Band. Totally optional.